Tech Tuesdays: Best Blogging Platforms

Coke or Pepsi?

Mac or PC?

Uma or Oprah?

Ask any experienced blogger which platform is best for your small business and you’re liable to get a very specific response. Ask another and you’ll likely get an equally specific opposing opinion. That can make it a challenge for a novice to decide between platforms like blogger, wordpress, typepad, livejournal or others – no one, after all, wants to feel confined by a platform’s limitations once a blog is up and running.

As rstanley at Highfade.com explains, the truth is:

“There’s no such thing as a blogging platform that is objectively the best platform, because every blogger has unique needs.”

So, if not the best platforms, which are the most popular?

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Combine the hosted and self-hosted versions of Wordpress and Movable Type (which includes Typepad), and these platforms dominate, supporting 60 of the top 100 blogs. So while it’s difficult to say which platform is the best, the ones the world’s most popular blogs use ought to give you a good idea.

Other considerations.

According to Maria Reyes-McDavis, the three things to consider when choosing your platform and building your blog are:
· Goals: “Whatever your goals, they need to be a result of your business objectives…. How you build, maintain and market your blog will depend on your goals.”

· Money: “Be realistic about money and your entire online experience. Don’t plan a caviar plan with a kool-aid budget.”

· Technology: “Build a blog you can easily manage. Blogging can be time-consuming…. And, think long-term too. It’s a heavy cost to realize an make changes later.”

What blog platform are you considering or do you use? And what are the pros and cons?

By Adam

December 01, 2009